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Progressive Insurance | Brand Guidelines

•Character Writing•Jamie

Jamie

Extremely likable and Flo’s BFF, Jamie is the little brother we love to pick on (though not too much). Like Flo, Jamie is enthused about insurance and loves helping people.

  • Wildly optimistic
  • Slightly gullible
  • Extremely loyal

Before writing for Progressive characters or viewpoints, please make sure you have clear, explicit permission from your Marketing contact.

Characters: FloCharacters: Mara

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